Kendra Murray Brings 20+ Years of Association Leadership to Albuquerque

The Greater Albuquerque Association of REALTORS® (GAAR) and Southwest Multiple Listing Service (SWMLS) are pleased to announce Kendra Murray as their next Chief Executive Officer. Murray will begin her tenure in Albuquerque on Monday, October 12, 2026, bringing more than two decades of REALTOR® association and MLS leadership experience to both organizations.

Her appointment marks an exciting new chapter for GAAR and SWMLS as the organizations continue their commitment to delivering value, strengthening services and resources, and positioning members and subscribers for success in an evolving real estate industry.

Kendra joins GAAR and SWMLS with extensive experience leading REALTOR® associations across Colorado, Nevada, and Utah. Her background in association governance, strategic planning, MLS administration, advocacy, member engagement, and organizational development will support GAAR as it continues to evolve alongside the needs of its members and the real estate industry.

As CEO, Kendra will work closely with both the GAAR and SWMLS Boards of Directors, along with staff, volunteer leaders, members, Participants, Subscribers, and community partners. Her collaborative approach to leadership aligns with both organizations’ focus on strong communication, transparent decision-making, innovation, and providing meaningful value to the real estate professionals they serve.

Kendra’s MLS experience will also play an important role in supporting SWMLS and its strategic priorities. Working alongside the SWMLS Board of Directors and staff, she will help guide efforts surrounding data integrity, technology, targeted engagement, support, and training. Her experience navigating the relationship between REALTOR® associations and MLS organizations will help strengthen collaboration between GAAR and SWMLS while recognizing the distinct roles and priorities of each organization.

GAAR and SWMLS look forward to welcoming Kendra to Albuquerque and introducing her to members and subscribers in the weeks ahead. There will be opportunities to meet Kendra, learn more about her leadership approach, and welcome her to the Greater Albuquerque real estate community following her arrival in October.

Meet Kendra Murray

Kendra Murray brings more than 20 years of experience in REALTOR® association management, with a proven track record of organizational leadership, strategic planning, member engagement, and industry advocacy. She joins the Greater Albuquerque Association of REALTORS® (GAAR) after serving as Chief Executive Officer of the Vail Board of REALTORS® in Colorado. Previously, she served as CEO of Incline Village REALTORS® in Nevada and the Carbon-Emery Board of REALTORS® in Utah.

Throughout her career, Kendra has strengthened REALTOR® associations through collaborative leadership, sound financial management, innovative member services, and meaningful industry partnerships. Her experience spans association governance, MLS administration, advocacy, strategic planning, and organizational development. She holds the REALTOR® Certified Executive (RCE) designation, reflecting her dedication to professional excellence in association management.

Kendra is passionate about building strong relationships with members, volunteer leaders, staff, and community partners. She believes successful associations are built on collaboration, transparency, and a shared commitment to providing value to their members. Her leadership philosophy emphasizes empowering others, embracing new opportunities, and positioning associations to meet the evolving needs of the real estate industry.

Beyond her professional responsibilities, Kendra values community involvement and believes REALTORS® play a vital role in strengthening the communities they serve.

As she steps into her new role at GAAR, Kendra looks forward to connecting with members, supporting the Board of Directors and staff, and building on the Association's successes. She is excited to become part of the Greater Albuquerque community and contribute to the continued growth, innovation, and success of GAAR and its members.