Hey SWMLS subscribers — exciting news! RealReports is back, stronger and smarter than ever, and we’re hosting a live webinar training on Wednesday, October 15th, to walk through all the revamped features. SWMLS staff will be on hand to help you pull reports and get the most out of everything RealReports offers.

RealReports Relaunch & Training
with SMWLS Staff + RealReports Features Team
Wednesday, October 15
11:00 am - Noon | In-Person at GAAR

What’s New with RealReports

RealReports is an AI-powered property reporting tool that aggregates data from 30+ trusted sources to give agents a complete, accurate snapshot of any property. Think of it like a “Carfax for homes.” 

Some of the standout features:

• Aiden, the AI co-pilot — it digests tens of thousands of data points per property, answers your questions, and can even summarize documents like inspections, disclosure statements, condo docs, or appraisals. 
• Snapshot Reports (sometimes called Standard Tier) — great for lead engagement, pre-showing prep, or follow-ups. You’ll get a few free each month as part of your benefit. 
• Other tiers are available (for those who want more depth or volume) with features like unlimited snapshots, more report credits, client accounts, document analysis, etc. 

How It Helps You

RealReports isn’t just another tool. Here are real benefits:

• Save time — no more hunting through multiple sources for permits, zoning, hazards, and ownership history. One report gives you a lot.
• Improve credibility — giving clients data-rich property insights builds trust. Buyers love knowing risks up front; sellers want proof you go deep.
• Reduce surprises — fewer nasty surprises later. Being able to review inspection reports or disclosure summaries early helps avoid deal-breaker issues.
• Better presentations & marketing — use reports in listing presentations, open houses, or social media. “Here’s the full picture, not just the MLS basics.”
• Lead generation & retention — share reports with leads and past clients. If someone is curious about a property, that snapshot can spark interest.

Why attend?

So you can see the tool live, ask questions, and get help using it — especially pulling reports and navigating the tiers.

If you haven’t already, mark your calendar. This is your chance to hit the ground running with all the new tools. Use RealReports to wow clients, simplify your workflow, and stay ahead in the market.